Cyclopes
Introduction - Cyclopes Limited is a Hong Kong-based startup education consultancy that assists students in finding relevant information about universities. Also, serve as centralized resources that provide a wide range of data and tools to aid students in their search for higher education options.
Ideation Workshop
Persona
Card Sorting
Website/Mobile
2 months - Team
2021
Project Overview ✨
Discover
Problem Identification: Client want to develop a student-centric platform for Cyclopes Limited that utilizes an algorithm to determine the most suitable college for each individual student. Within this platform, there will be a feature that gathers student preferences and requirements through a set of inquiries, ensuring that the college recommendations provided are tailored and appropriate to each student's unique needs.
Define
We conducted interviews to establish three different user personas: the "Well-Planner," the "Entertainer," and the "Last Minutes." It aims to provide clarity on the objectives and challenges faced by the target users of Cyclopes, facilitating a better understanding of their needs and expectations.
After the workshop, we identified the common points among the three user persona groups. By envisioning their research journey and analyzing their requirements, we constructed the foundational structures of the university profiles. This process aimed to establish a comprehensive understanding of the users' needs and preferences.
Develop
The insights from the workshop guided the creation of the university profile architecture. By analyzing user touch points and goals, we designed an intuitive structure and optimized flow.
Deliver
Design Demonstration: After creating a design language system for Cyclopes, we proceeded to implement the design and workshop ideas across the university profile.
